GE Collateral

Client: General Electric

Softouch® Boron Nitride Powders

Introducing Softouch® as a GE brand (as a result of an acquisition) this 6-page gate-fold brochure had to be done right … and had to be done fast. Media and show commitments were made … and kept in style.

The brochure was printed on a high-end paper with a spot-UV over the images to give it an elegant and more dynamic look and feel.